Unreleased Sony Alpha A77 already nominated for Good Design Award, reveals several new features

By Richard Lai posted Aug 10th 2011 5:55AM Sony may have yet to officially announce its upcoming Alpha A77 camera, but thanks to a nomination page ahead of this month's Good Design Expo, we can finally get a glimpse of what this imager will pack internally. Indeed, the A77 will come with a 24 megapixel Exmor CMOS sensor, along with a translucent mirror that enables full-time continuous autofocus. Additionally, with the help of its new BIONZ engine, we have a "world's fastest" burst rate of 12 frames per second, which goes nicely alongside the camera's 60p and 24p video recording modes (presumably in AVCHD). What also caught our eyes was this "world's first" XGA OLED electronic viewfinder, while the A55 and A35 come with just LCD versions. Well, only time will tell whether this camera lives up to expectations -- by the sound of it, we'll probably be able to play with one within a few weeks from now.

[Thanks, pontsuku.]

Update: And just like that, the nomination page has promptly been taken down. Good thing we saved a copy, though -- check it out after the break, if you want to practise your Japanese.

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